Ahrefs · Organic keywords
209 organic keywords ranked. 12 in the top 3.
The Ahrefs curve doesn't lie — SEO compounded over the campaign and locked in Perth's core photography terms.
From 0 to hundreds of keywords ranked — Perth's photography SERP, owned.
The client’s website is in wedding photography, maternity photography, newborn photography and family photography niche, which is one of the most competitive niches in Perth, Australia. This required us to compete with some of the top photographers and businesses to improve our clients’ visibility in Google Search Engine Results Pages (SERPs).
A WhatsApp message from Eduardo after another Melbourne agency reached out to collaborate — the SEO was working, the inbound was real.
Here's how we helped Cobo Photography turn their existing strengths into a measurable growth system.
An established photography business with strong fundamentals — ready to scale online.
The client’s website is in wedding photography, maternity photography, newborn photography and family photography niche, which is one of the most competitive niches in Perth, Australia. This required us to compete with some of the top photographers and businesses to improve our clients’ visibility in Google Search Engine Results Pages (SERPs).
Our strategy focused on raising Cobo Photography’s local profile and optimizing helpful content so people in Perth, Australia could find their services.
A systematic approach — audit first, fix the foundations, then scale across paid and organic.
Total Leads Across All Campaigns : 44 Average Cost per Lead : $25.13 Total Reach : 22,038 Total Impressions : 63,300 Total Amount Spent : $1,105.68 Key Insights : Across all campaigns, a significant total reach and number of impressions were achieved, ensuring strong visibility and engagement. The average cost per lead
Effective Reach and Impressions : The campaigns collectively achieved over 22,000 in reach and more than 63,000 impressions, indicating a broad audience engagement. Cost Efficiency : The low average cost per lead, especially in the Spring Session campaign, suggests effective budget utilization and high return on invest
A Meta campaign targeting prospective wedding & portrait clients in Perth — built to drive consistent booking enquiries alongside the organic SEO growth.
A single strong creative concept — consistent brand imagery, clear booking CTA, optimised to drive enquiry from Eduardo's ideal customer (brides, couples, families looking for a premium photographer).
Steady, compounding delivery — lean budget, high-intent targeting, consistently-refined creative.
A full-stack SEO rebuild for Cobo — keyword-led content strategy, optimised landing pages, outreach + link-building, and a clean technical foundation. Organic traffic grew 28× over the campaign.
Researched and selected the target keywords where Cobo had a realistic shot at ranking — then rebuilt on-site content and optimised landing pages around them. Each piece of content designed to attract intent, not just visits.
Three-pronged off-page program. Outreach: blog collaborations with aligned lifestyle/beauty brands (sample — uniquebeautystyle.com). Foundation links: high-quality local directory citations. Sponsored posts: authority-signal placements on relevant industry sites.
Every page worth ranking being crawled, indexed and served correctly — no orphan pages, no indexation gaps. Technical SEO is quiet foundation work, but it's what makes the content + link-building actually pay off.
Organic traffic multiplied 28×. 209 keywords ranked globally. Top-10 rankings jumped 310%. Eduardo's business grew to the point where he flew from Perth to Melbourne to work with us in person.
"When every layer of the funnel pulls in the same direction, growth stops being a guessing game."
Strategic alignment across paid, organic, and conversion infrastructure is what made Cobo Photography's growth compound — each channel reinforced the others, and the numbers followed.
30-minute audit + strategy call. You'll leave with a custom roadmap — whether we work together or not. No pitch deck, no pressure.
Book your free strategy session →